Eddie Hearn on BoxNation and their new landmark TV deal with BT Sports, what it will mean for boxing, him, Sky Sports and more.
Competition in any market is always a healthy thing and the recent news of BoxNation joining forces with BT Sport in this ground breaking TV deal for the sport of boxing looks set to have a very positive impact on the sport in 2017.
Rival promoter Eddie Hearn of Matchroom Sport spoke to Kugan Cassius of IFL TV on the deal that:
“It wasn’t a secret. Obviously this has been in the pipeline for a couple of months, or word of, and also with the ITV deal as well. Still waiting to see if that one goes into fruition. I think it’s great for boxing, I think it’s good for me, I think it’s good for Sky. I think it probably consolidates our business a little bit. Like I said we’ve had so many fighters. We’re trying to provide for everybody.”
He added:
“Honestly when I first heard the news the first thing I thought was that it was a weight off my shoulders because I know there will be other opportunities for fighters who are either with us or sort of semi with us. I think it will make everything even more competitive because Sky will want to make sure they are the dominant force, which hopefully will mean more money for us to spend on shows and to spend on our fighters. You’ve got Channel 5 who are out there who just did a show. You’ve got rumors of ITV coming in. I think more and more broadcasters are looking at boxing. I think it’s great for boxing.”
For the full in-depth interview with Kugan Cassius of IFL TV (hat tip and credit) check it out on YouTube here:
Eddie Hearn on BoxNation and BT Sport deal and more: