Nike is known as the world’s by far, largest sport brand.
Although we love sticking up for the underdogs in anything, it is a undisputable, that Nike is by far beyond anyone else in all of sport.
The good people at Adidas, Reebok and all the rest are still very far behind any metric worth tracking in world sport compared to Nike.
So, when a young boxer of Mexican heritage lands this news, it is a big deal not just for her or women’s boxing, but for the sport of boxing as a whole:
An outstanding amateur, a very cool story in the making, Chantelle Navarro, remember the name:
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