We now live in a new era of boxing where the sport is coming into a boom time and will do more in the years ahead.
For one reason.
Big fights are being made between champions in competitive match ups that fans genuinely want to see.
The sport is both fight and star-driven at the end of the day, of which boxing is awash with, and will be more with the new crop of stars coming through in the time ahead, too.
One of boxing’s biggest stars and best fighters is Saul ‘Canelo’ Alvarez who had another big year in the sport again this year.
The fight that many boxing fans want to see him in for some time is David Benavidez.
Yes, Terence Crawford would be a mega fight too.
If Alvarez fought those two fights in 2025 it would be hugely beneficial for the sport.
Fighting Benavidez would show the world he took on everyone in his career and it would actually grow the sport a lot even more in Latin America.
It is that big there and in North America, it really is.
It would be massive for the sport, without hesitation.
Something that would do huge numbers and make sense for Turki Alalshikh to propose to Alvarez at some point.
A genuine fifty-fifty fight in the eyes of some too.
